Kia revealed its pragmatic ‘Platform Beyond Vehicle’ (PBV), meant to carry a range of modular electric minivans, catering to corporations and individuals alike, in a refreshing break from the flamboyant and absurd concepts normally exhibited at CES..

Kia introduces New modular electrified minivan platform

These minivans have boxy, utilitarian styling with flat fronts and minimum overhangs. Their versatility is what distinguishes them. These vehicles are a versatile option for diverse transit needs, with long or short wheelbases and interiors that may be customized to meet individual use cases. The PBVs have you covered whether you need to ferry passengers or prioritize cargo space.

To bring the PBVs to life, Kia has established a comprehensive multi-year commercial strategy divided into three separate phases.

Kia introduces New modular electrified minivan platform

Kia’s PV5 phase one plan contains several variations, including Basic, Van, High Roof, and Chassis Cab. In the future, the manufacturer plans to work with Motional, an Aptiv-Hyundai joint venture, to build a robotaxi model.

Kia introduces New modular electrified minivan platform

Kia will launch two new models in phase two, the PV7 and PV1. The PV7 is intended to be the largest product in the PBV portfolio, with larger inside capacity, range, and improved functions. The PV1, on the other hand, will be the smallest and will be built for nimble and short-distance logistical delivery, with outstanding mobility even in tight locations.

Kia introduces New modular electrified minivan platform

The depiction of the third and final phase is PR speak with little substance, with the PBVs growing into highly customizable, bespoke mobility solutions that integrate seamlessly with the future mobility ecosystem. All right, Kia.

Kia introduces New modular electrified minivan platform

Kia did not reveal nearly any specifications for its PBV series, despite all of its empty words. It did, however, reveal that, underneath the permanent cab, multiple interchangeable top bodies, or ‘life modules,’ may be linked to the base vehicle using a hybrid electromagnetic and mechanical coupling technology. In theory, this should allow the PBV to function as a taxi during the day, a delivery van at night, and even a personal recreational vehicle on weekends.

Kia introduces New modular electrified minivan platform

Kia will build a dedicated factory for the new lineup in Hwaseong, South Korea, with manufacturing planned to begin in 2025 with an annual output of 150,000 vehicles.

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